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Sensis From Tuscan,italy Makes A Sensible Landing In Mumbai

by Sidd Banerji

The third generation family member and the present Tuscan owner and producer, Massimo Sensi was present to conduct a guided tasting session for the press and other invitees from the trade and hospitality sector. The most striking feature of the total presentation was the sincere and down to ground passionate flavor. Massimo passionately expressed to the audience. He said he was here not only to sell wine but create family bonding amongst his patrons. He explained that this was their worldwide policy. The message he carried was deep and personal, even touching upon some of the personal details about the family. 'I carry such sentiments all through and in every market of ours. The clean and clear atmosphere we maintain, the quality and certification we assure, deserve similar audience. Then only I feel my duty is done, paying proper tribute to my family, my ancestors,' he said.It was heartening to listen to him and everyone, while sipping the three labels- Pinot Grigio, Montepulciano d'Abruzzo and Chianti which were tasted that afternoon, got impressed and appreciated with admiration,his openness.The white wine- Sensi Pinot Grigio was with its usual fruity, flowery fragrance-slightly more sweet than expected but was adoringly smooth. It struck a bell somewhere inside me that it would go very well with our vegetarian dishes too, specially the South Indian ones with lavish coconut milk used. Even to pair with pasta and vegetarian noodles the wine would be suitable. Amongst the red varieties we tasted, Sensi Montepulciano d'Abruzzo was a soft wine with less acid and tingling feeling afterwards. As Sensi stressed, this Montepulciano grape based wine, would be delicious on its own even without food-nice glass filler in between friendly sessions.The third wine presented was the Sangiovese based Sensi Chianti DOCG which took the honors at the session. Most of the tasters admitted its superiority to go well with multi cuisine possibilities. The strong presence of it with a deep woody smell gave the well balanced variety an edge over others. It would be a great complementary wine for especially heavy, spicy non vegetarian Indian meals.The samples were convincing enough of the expertise of the 120 years old family business. No wonder the brand is already well received in several parts of Asia including Japan, Australia, Singapore, Hong Kong and Thailand. Sensi is sold all over Europe as might be expected.The session started with an attractive Audio Visual about the company established in 1890, which was admiringly well made. Italian string music and an expert throw of colors romanticized the production. The family stories were well recorded thru historic photographs and vivid narrations.Sensi- the brand and the person, are new to India but one can see the promise and commitment amongst the team including the young and focused importer, Kadambari Kapoor, founder of Gusto Imports P Ltd. in Kolkata to take the mission to a great height. Having an office in Mumbai too will be a big help to Kay as she is fondly called by her friends. The ‘Sensi Collezione’ is available in Mumbai, Pune and Kolkata.The aggressive and entrepreneur of strength Kadambari(popularly known as Kay) who represents few other overseas brands is confident that gradually her selected overseas brands shall win loyal customers amongst Clubs,restaurants,Star hotels,airlines and even personal clienteles all over the country.Presently though they are focused on Western and Eastern India.The matching sentiments of the producer with that of the importer shall,specially in Indian market, yield fruitful result soon.


About the Author

Sidd Banerji - World traveler,wine lover,tasted wines of US, Australia,Chile,France,Italy,Spain, Germany,Swiss,Turkey,Thai,since last decade.Equally enjoys the local Indian wines which are of international standard.Visited wine fests at Basel,Verona and of Indian cities.Associated with Indian Wine Academy,Local Wine Events(The Juice),and have reported events in their blogs.Life Member, Nagpur Wine Lovers Club(see Facebook),Nagpur,India.Doing research on Indian wine industry.Represents,Peiter Beconccini,Italy.